http://www.youtube.com/watch?v=HGw4OGpf4UM
TRAV RELEASES NEW VIDEO FOR
“Up And Down”
SINGLE AVAILABLE WITH TWO BONUS SONGS
ON OCTOBER 4th
AT iTUNES
KICKS OFF RELEASE WITH
SOLD-OUT NYC CONCERT
AND
WEST COAST PROMO TOUR
New York, NY (September 16, 2011) — Trav previewed his new single, “Up and Down” at a sold-out concert in New York recently and is in the midst of a radio station tour just as his new music video hits the web. Filmed at historic Coney Island, the video is a fun and sexy take on the song which will be released, along with bonus music, to all major digital retailers including iTunes on October 4th, supported by a with a national radio campaign having an impact date of September impacting on September 19th. Trav personally delivered the track, featuring Sean Kingston on guest vocals, to radio stations this week on an extensive west coast promo tour that took him to a dozen markets
An electrifying new voice and star on the rise, Trav recorded, “Up and Down,” with a little help from longtime friend and collaborator Sean Kingston. The wildly infectious R&B flavored track reunites the charismatic singer with Kingston for the first time since sharing the stage during Justin Bieber’s tour last year and is dominated by sweet n’ spicy lyrics and a chorus that just won’t let go.
Heralded as “the next young talent out of New York” by mentor and former tourmate, 50 Cent, Trav’s boyish charm and lyrical skills have been winning over fans at a dizzying pace. In just the past two years Trav’s first solo mixtape, The Way I See It,” was downloaded over 500,000 times and his second, Follow Me, featured the single “Ride The Wave” that broke through to mainstream radio with airplay on over 100 urban stations nationwide (the song was later remixed featuring Juelz Santana and Lloyd Banks). He spent 2010 on the road, featured as a special guest on Sean Kingston’s tour opening for Bieber, and with 50 Cent on his “The Invitation Tour.” Trav has also appeared on Soulja Boy’s “Let My Swag Get At You” with Tory Lanez.
In addition to his new single, Trav is offering fans 2 bonus songs, “Ride The Wave” featuring Lloyd Banks and Juelz Santana and “Champion”, as part of the digital release of “Up and Down.”
See Trav Live at SOBs August 31st
An electrifying new voice and star on the rise, Trav, will release his newest single on SRR/B Sharp early this summer. Featuring guest vocals by longtime friend and collaborator Sean Kingston, “Up and Down” is a wildly infectious R&B flavored track that is already creating a buzz at rhythmic radio stations throughout the country. The charismatic young artist talks about the track in a video interview, which includes exclusive behind-the-scenes footage, on his mentor 50 Cent’s website, www.ThisIs50.com, which can also be viewed at www.saguaroroadrhythm.com/trav.
The singer/rapper and Kingston first met a number of years ago via MySpace, when Trav sent the superstar copies of his own music. Impressed with the young artist’s talent and drive, Kingston began working with Trav, eventually recording several tracks including “Up and Down” and inviting Trav to join his 2010-2011 tour opening for Justin Bieber. Trav has also worked and toured with 50 Cent, who said “Trav is the next young talent out of New York.”
Michael Mitchell Vice President Marketing and Strategic Partnerships SRR/Time Life, commented, “When we first met with Trav and he played us the backing music to ‘Up and Down’ and sang us the verses, we knew we had a hit, then when you add Sean Kingston, need I say more.”
Trav’s first solo mixtape, The Way I See It,” was downloaded over 500,000 times and his second mixtape, Follow Me, featured the single “Ride The Wave” that broke through to the mainstream with airplay on over 100 urban radio stations throughout the country (the song was later remixed featuring Juelz Santana and Lloyd Banks). Trav toured with mentor 50 Cent as part of his “The Invitation Tour” in 2010 and has also appeared on Soulja Boy’s “Let My Swag Get At You” with Tory Lanez. He is managed by Norman “Storm” Bell’s PurfekStorm Management and is also signed to Dwayne “Hov” McKenzie’s production company, West Side Merrick, Inc.
Past News
TRAV
SIGNS WITH SRR (Saguaro Road Rhythm) / B SHARP
TO RELEASE NEW SINGLE,
“UP AND DOWN,”
FEATURING VOCALS
BY SEAN KINGSTON
New York, NY — Hip Hop’s most electrifying rising star, Trav, will release his newest single on SRR/B Sharp this May. Featuring guest vocals by longtime friend and collaborator Sean Kingston, “Up and Down” is a wildly infectious R&B flavored.
The singer/rapper and Kingston first met a number of years ago via MySpace, when Trav sent the superstar copies of his own music. Impressed with the young artist’s talent and drive, Kingston began working with Trav, eventually recording several tracks including “Up and Down” and asking Trav to join his 2010-2011 tour opening for Justin Bieber. Trav has also worked and toured with 50 Cent, who said “Trav is the next young talent out of New York.”
Michael Mitchell Vice President Marketing and Strategic Partnerships SRR/Time Life, commented, “When we first met with Trav and he played us the backing music to “Up and Down” and sang us the verses, we knew we had a hit, then when you add Sean Kingston, need I say more.”
Trav’s first solo mixtape, The Way I See It,” was downloaded over 500,000 times and his second mixtape, Follow Me, featured the single “Ride The Wave” that broke through to the mainstream with airplay on over 100 urban radio stations throughout the country (the song was later remixed featuring Juelz Santana and Lloyd Banks). Trav toured with mentor 50 Cent as part of his “The Invitation Tour” in 2010 and has also appeared on Soulja Boy’s “Let My Swag Get At You” with Tory Lanez. He is managed by Norman “Storm” Bell’s PurfekStorm Management and is also signed to Dwayne “Hov” McKenzie’s production company, West Side Merrick, Inc.
About SRR Records and B Sharp Records:
SRR (Saguaro Road Rhythm) is a new R&B imprint of Saguaro Road Records, Inc., a record label launched by Direct Holdings Americas Inc, the company that markets and sells audio and video entertainment products under the Time Life brand, using it under license from Time Warner Inc.
B Sharp Records’ President, industry veteran Bruce Walker, is working as a consultant to SRR to help identify and promote new talent. The focus of SRR/B Sharp will initially be on releasing digital singles worldwide specifically in the R&B and Pop/Rhythmic formats.
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